
Brands by Integra enters North Carolina market with acquisition
Brands by Integra has entered the North Carolina market through the acquisition of Century 21 Connected, marking the company’s first brokerage in the state. As part of the transition, the brokerage will rebrand as Century 21 Integra, giving its agents access to Brands by Integra’s technology, market

AI is changing what it takes to be a great real estate agent. Here’s what matters now.
For years, becoming a great real estate agent followed a familiar path. You put in the hours, learned your market, built relationships and slowly developed systems that made you more efficient than the competition. Experience wasn’t just valuable. It was your competitive advantage. AI for real estat

AI’s housing impact is strong — but highly localized
Artificial intelligence (AI) and broader tech investment is reshaping broad swaths of the U.S. economy, but its impact on housing is proving far from uniform. HousingWire Data updated July 25 shows a growing divide between markets where AI wealth is supporting demand and those where even strong tech
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